Bansen – a name, a trademark, a boutique - In 1981, when it was still part of an important national editing company, Bia Bansen was invited by the German Chamber of Commerce to take charge of that entity’s press consulting activities. It is an agency focused on assisting its costumers-friends.

In more than 25 years of excellentperformance, Bansen combines professionalism, ethics, creativity and quality to a personalized and close to its partners service. Communication begins between the Bansenprofessional team and its business partners. From such intense and true relationship comes the basis to a professional, ethical and effective communication.

In the Bansen boutique, the customers know very well the professional team by which they are represented. The company that started its activities with Bansen in person is still the place for people who consider communication an art to relate to others.

Its main lines of business are:

External Communications

• This area involves planning and developing external communications strategies for companies and institutions. We prepare press and video releases, set up exclusive interviews, organize news conferences, suggest participation in special events, and organize and supervise company events. It also involves fire-fighting - planning and developing communication strategies for critical situations.

Internal Communications

• This area involves planning and developing internal communications strategies, editing in-house publications, planning and supervising internal events such as parties, lectures, and seminars, as well as aligning the company's visual and written communications.

Media Training

• A special training program intended to help executives achieve the confidence level required to hold news conferences and exclusive interviews to both printed and electronic media (radio and TV). In addition, we prepare such executives to deal with emergency situations.

Fire-Fighting

• This area involves preparing and analyzing communications strategies to be applied to critical situations. We provide the client with special assistance, help disclose the information required by the media in such situations, and set up urgent press conferences and/or exclusive interviews.

Publications

• This area involves planning, writing and publishing in-house business publications designed for both company personnel and outside people. At present, BANSEN & ASSOCIADOS COM:UNIC,AÇÃO! prepares, edits and publishes the following newsletters (house organs).